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Agency


Agency

About us

AHM was established over 25 years ago, and is thus older than Google. Thorough research is part of our DNA. In our hyperconnected age, we keep our eye on the ball – and are dead serious about the skills of our craft.

There’s this person we know. As experienced media professionals, we are familiar with the industry and have excellent contacts with decision-makers in the travel, hotel, wellness, health, gourmet, lifestyle, economy and sports sectors in the German-speaking world.

We love what we do. Journalists and clients appreciate our enthusiasm and success. We have been working with most of our clients for many years. In the SRT Tourism Handbook, we regularly feature in the top ten of German agencies, and were once more ranked first in 2022.

We think out of the box. The AHM team is a wild but coherent mix of experienced strategists, impulsive creative minds and dauntless digital natives.



THE TEAM


Owner and Managing Director
Angelika Hermann-Meier, Owner and Managing Director/Angelika Hermann-Meier PR
Angelika Hermann-Meier
Owner and Managing Director
Angelika Hermann-Meier

Owner and Managing Director

studied Communications, History and Psychology in Munich. She then worked as a travel journalist for a number of reputable newspapers and magazines and was responsible for producing the travel programme On Tour for the Bavarian public broadcasting company. Angelika started her PR career in 1993 and founded her own agency, which has been one of the TOP 10 of tourism-related PR agencies in Germany for more than 15 years. The business is now operating as a PR and Marketing agency with a focus on the tourism, hotel, health, gourmet and lifestyle sectors.
Since 2011, Angelika has also been a lecturer in Public Relations in Tourism at the ASCENSO Academy for Business and Media on Majorca. Angelika lives with her husband and their animals in a farmhouse on Lake Ammersee. As a passionate yoga fan, she spends time in India whenever possible, where she has launched her own projects.
Languages: German, English, Spanish, French

PR and Marketing Management
Jessica Thalhammer, PR Manager<br />and Head of PR/Angelika Hermann-Meier PR
Jessica Thalhammer
PR Manager
and Head of PR
Jessica Thalhammer

PR Manager
and Head of PR

studied German Language and Literature with History in Munich. She learned the tools of the journalistic profession during her studies by working for a major daily newspaper in Munich and for a travel guide publisher. During the university holidays, she backpacked for several months through Europe, Asia and the US. After her studies, she worked as a trainee reporter with the magazine abenteuer und reisen. After completing her traineeship, she stayed on and worked as an editor for eight years, for two of which she additionally served as the deputy editor-in-chief of a tourism-oriented customer magazine. In her spare time, she prefers to get around on her bicycle, and can even be found traversing the Alps on two wheels.
Jessica has been working at AHM since April 2011, and has headed up the PR team since May 2014.
Languages: German, English, French

Tom Carlos Kupfer, PR, Marketing<br />and Social Media Manager/Angelika Hermann-Meier PR
Tom Carlos Kupfer
PR, Marketing
and Social Media Manager
Tom Carlos Kupfer

PR, Marketing
and Social Media Manager

studied Media, Sports and Event Management at the ASCENSO Academy in Palma, Majorca. He then gained journalism experience with Mittelbayerische Zeitung, a regional Bavarian newspaper in Regensburg, first as a reporter and later in online marketing. As a copywriter and proofreader, Tom Carlos has been undertaking multilingual work for many years for various authors, companies and publishing houses, and additionally managed the press office of the Marketing Club Regensburg for two years. Outside the agency, the passionate alpine skier enjoys music, football and international cuisine. Tom Carlos joined our PR and Marketing team in August 2016.
Languages: German, English, Spanish

Natalie Schneider, PR and Social Media Manager/Angelika Hermann-Meier PR
Natalie Schneider
PR and Social Media Manager
Natalie Schneider

PR and Social Media Manager

studied Linguistics at the University of Constance. Already a keen traveller to the US and Ecuador while still in school, she racked up experience in the media and PR during her studies. Natalie spent a term abroad in Finland. After graduating, she served as a trainee at the municipal theatre of Bad Säckingen, working in PR and Events. Whenever she can, she packs her bags and follows her yearning for faraway places. Natalie joined our PR team in April 2018, first as trainee, and now as PR and Social Media Manager.
Languages: German, English, Spanish

Ariane Husung, PR and Marketing Manager/Angelika Hermann-Meier PR
Ariane Husung
PR and Marketing Manager
Ariane Husung

PR and Marketing Manager

After exploring South East Asia for several months, Ariane studied Business Administration at the University of Augsburg. Fascinated by new countries and people, her journey continued. She began her career with a traineeship at a Munich PR agency which was followed by editorial work for one of the first sports magazines. Her enthusiasm for a wide variety of sports led Ariane to Red Bull where she worked as Marketing Manager for many years. She then went on to manage her own PR agency. Ariane is passionate about being outside and in the mountains. She spends her free time running, cycling, swimming, skiing, hiking and climbing. She’s part of the AHM team since 2022.

Languages: German, English, French

Sabrina Grajales, PR and Marketing Manager,<br />Podcasts/Angelika Hermann-Meier PR
Sabrina Grajales
PR and Marketing Manager,
Podcasts
Sabrina Grajales

PR and Marketing Manager,
Podcasts

spent her High School Years in Colombia, Germany and the US. She studied Journalism and Communications in Vienna and Rome. In Italy she worked in the hotel industry, as a Presenter and Producer for TV. After a stopover in Barcelona for her Master’s Degree in Documentary filming, the globetrotter landed in Munich for her TV, PR, and Online Traineeship at ProSiebenSat.1. For many years, before moving to the Lake Ammer, Sabrina worked in various private TV Channels. The last years she travelled the world as Journalist and On-Air-Presenter for Abenteuer Leben. Sabrina spends her free time outdoors: hiking, biking, surfing – the wilder and remoter the better. Sabrina joined the AHM PR- and Marketing Team in September 2021.
Languages: German, Spanish, English, Italian

Marie-Christin Pieper, PR, Marketing </br> and Social Media Manager/Angelika Hermann-Meier PR
Marie-Christin Pieper
PR, Marketing
and Social Media Manager
Marie-Christin Pieper

PR, Marketing
and Social Media Manager

studied Fashion Management in Munich. No matter whether by sailboat across the Mediterranean Sea, by car through Oman or by train from one South Korean city to the next – in her youth, she traveled around the world with her family. During and after her studies, she completed various internships in the marketing teams of two consumer brands, where she focused primarily onsocial media. Marie-Christin joined our PR team in January 2020, first as a trainee, now in the position of PR and Social Media Manager.
Languages: German, English

Luisa Weber

Trainee

has a degree in Bachelor of Arts in German Language, Literature as well as Art and Cultural History. Before she became a paramedic and finished a Voluntary Year of Social Service. During her time at university she improved her writing and social media skills as a Content Manager for a food blog. She also did an internship at a publishing house in Munich where she discovered her enthusiasm for PR and Marketing. Since her childhood, Luisa travelled around the world, during her latest trip she enjoyed backpacking through Europe after her A-Levels. Luisa uses her free time in dealing with animal welfare and focuses on the coexistence of humans and animals.
Languages: German, English

Bettina Beck, PR and Marketing Manager <br />(on parental leave)/Angelika Hermann-Meier PR
Bettina Beck
PR and Marketing Manager
(on parental leave)
Bettina Beck

PR and Marketing Manager
(on parental leave)

studied German Language and Literature, Communications and Geography in Bamberg. Immediately after her studies, she went to Vancouver, Canada to work for a recruitment company, organising jobs for people from across the world. Upon returning to Germany, Bettina completed her practical journalism training with the hotel trade magazine Top hotel and afterwards worked as an editor. After two further stints as an editor - for the trade journal of the gastronomic industry, Hogapage, and for an organiser of luxury travel in Asia - she moved into PR. Bettina loves to spend time with her family and stays fit with basketball, swimming and mountain running. Bettina joined the AHM team in September 2015.
Languages: German, English, French

Janina Reich, PR and Marketing Manager <br />(on parental leave)/Angelika Hermann-Meier PR
Janina Reich
PR and Marketing Manager
(on parental leave)
Janina Reich

PR and Marketing Manager
(on parental leave)

obtained her degree in English studies and translation in Munich. Thereafter, she began a traineeship with a weekly newspaper and finally became a local news editor in her hometown of Landsberg am Lech. She also wrote for different hotel guides. Janina spent a few years living in the USA, where she qualified as a yoga teacher. Back in Germany, she was an editor for the hotel magazine „Tophotel”. She likes to spend her free time with her dog Rosie and also with engaging in any kind of physical activity – above all, yoga, dance and stand-up paddling. Janina has been part of our PR and marketing Team since January 2019.
Languages: German, English, Spanish

Sarah Stelzl, PR Manager <br />(on parental leave)/Angelika Hermann-Meier PR
Sarah Stelzl
PR Manager
(on parental leave)
Sarah Stelzl

PR Manager
(on parental leave)

has a degree in Spanish, French and Intercultural Communications. During her studies, she worked for the internet travel business Travelzoo. She also lived and studied for several months in Madrid and Paris. She then spent four weeks backpacking through Argentina. Sarah gained her first PR experience with a publishing company. She prefers to spend her free time outdoors, either on her inline skates or hiking, and loves to read a good book while sunbathing. Sarah is part of the AHM team since 2013, first as trainee, and now as PR Manager.
Languages: German, English, Spanish, French, Italian

Yvonne Becker, PR Manager <br />(on parental leave)/Angelika Hermann-Meier PR
Yvonne Becker
PR Manager
(on parental leave)
Yvonne Becker

PR Manager
(on parental leave)

studied Tourism Management in Munich after completing her vocational training as a travel agent. During her studies, she expanded her knowledge of the sector through a nine-month working stay in the Big Apple, working at the German National Tourist Office. She gained additional professional experience on numerous travels through Asia, as well as North and South America. After a first brush with the marketing world at ISPO Munich, she worked for four years for a Munich marketing and PR agency for the tourism industry. As a passionate mountaineer, she spends most weekends hiking, climbing or biking. The all-round talent for marketing and PR joined our team in July 2013.
Languages: German, English, Spanish

Office Management
Monika Peine, Head of Office Management/Angelika Hermann-Meier PR
Monika Peine
Head of Office Management
Monika Peine

Head of Office Management

after completing her university training as a teacher, she completed a course in hotel management and subsequently worked for several years in the commercial division of the Holiday Inn chain. She then managed a sports park in Tauberbischofsheim until moving to Lake Ammersee for family reasons, where she worked in the management of a children’s home and as a sales assistant in various agencies for several years. Moni is the sporting ace of our agency. She played volleyball for many years in the Bavaria league, and now there’s hardly a type of sport that she doesn’t rave about. Moni joined the AHM team in October 2000 and is Head of Office Management.
Languages: German, English, French

Gabriele Hawel, Media Monitoring<br />and Office Support/Angelika Hermann-Meier PR
Gabriele Hawel
Media Monitoring
and Office Support
Gabriele Hawel

Media Monitoring
and Office Support

worked for a number of national and international companies, mostly in commercial areas, after completing her training as a bank clerk. She thus gained thorough knowledge and experience in secretarial and accounting work, as well as in controlling and marketing/PR. In her free time, Gabi loves to spend time with her family, ideally in the mountains or in Stockschießen, the traditional alpine version of curling. Gabi has made a name for herself in this sport, competing in regional Bavarian tournaments. Gabi joined AHM in December 2006 and works in Office Management.
Languages: German, English

Team Coaches
Loula, /Angelika Hermann-Meier PR

Loula
Lucky, /Angelika Hermann-Meier PR

Lucky


Client Voices